SaaS Founders
A verified directory of 623 SaaS founders — sorted by revenue band, go-to-market motion and whether they are still the person selling. Preview free, unlock the full list with a free Articuler account.
Last verified
- 623
- SaaS founders
- 264
- Past $1M ARR
- 38%
- Still the primary seller
- 31%
- Bootstrapped
Verified in the last 30 days
Disclosed or credibly reported
No dedicated sales hire yet
No institutional capital
Free preview
6 of 623 profiles
Names, roles, companies and live signals are public. Verified emails and LinkedIn URLs stay masked until you sign in.
- 01
Marisol Achterberg-Nwosu
Founder & CEO · Coldharbour Analytics
Denver, CO
Bootstrapped to $3.2M ARR; still runs every demo personally.
- $1M-$10M ARR
- Sales-led
- Bootstrapped
- Primary seller
- m•••••@coldharbouranalytics.com Locked
- 02
Jarosław Ndiaye-Cottrell
Co-founder & CEO · Pinfold Workspace
Toronto, ON
Product-led from day one; 40,000 free accounts and no sales team.
- Under $1M ARR
- Product-led
- Venture-backed
- No sales hire
- j•••••@pinfoldworkspace.com Locked
- linkedin.com/in/•••••• Locked
- 03
Aiyana Kowalski-Bassong
Founder · Threadneedle Ops
Austin, TX
Pre-revenue after nine months; four design partners, none paying yet.
- Pre-revenue
- Sales-led
- Angel / friends & family
- Design partners
- a•••••@threadneedleops.com Locked
- linkedin.com/in/•••••• Locked
- 04
Eirik Oduya-Ferranti
Co-founder & CEO · Marchmont Cloud
Seattle, WA
Crossed $14M ARR; hired a first CRO in May and stepped out of deals.
- $10M+ ARR
- Hybrid
- Venture-backed
- Scaled out
- e•••••@marchmontcloud.com Locked
- linkedin.com/in/•••••• Locked
- 05
Constance Ibeh-Lundqvist
Founder · Beaconsfield Billing
Miami, FL
Funded through revenue-based financing; refuses venture capital on record.
- $1M-$10M ARR
- Product-led
- Revenue-based financing
- Anti-VC
- c•••••@beaconsfieldbilling.com Locked
- linkedin.com/in/•••••• Locked
- 06
Dmitri Sackville-Amankwah
Co-founder · Uppingham Partners Platform
Chicago, IL
Sells entirely through three reseller partners; no direct motion at all.
- Under $1M ARR
- Partner / channel-led
- Bootstrapped
- Channel only
- d•••••@uppinghamplatform.com Locked
- linkedin.com/in/•••••• Locked
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Frequently asked questions
- Why is "still the primary seller" a useful thing to know?
- Because 38% of these founders take the sales calls themselves. That means they answer their own email, decide alone, and buy tooling in an afternoon — but they also have no time and ignore anything that reads like a sequence. The other 62% have a sales hire between them and you, which is a different motion entirely.
- Does GTM motion actually change how to approach them?
- Substantially. A product-led founder measures everything in activation and will ask for a self-serve trial before a conversation; a sales-led founder wants a pilot with a named outcome and will not touch a free tier. The 212 product-led and 164 sales-led respond to almost opposite first messages, which is why the split is on the page.
- Why include bootstrapped founders when they have less to spend?
- Because they spend faster. 193 here took no institutional capital — smaller budgets, no board, no procurement, and a decision cycle measured in days. For a mid-priced tool the bootstrapped cohort frequently converts better than the venture-backed one despite the smaller cheque.
- How reliable is the revenue band?
- It is disclosed or credibly reported — a public metrics page, a funding announcement that states ARR, or a founder who says it on record. Where none of that exists the row sits in the band the evidence supports rather than being estimated upward. That is why 96 sit at pre-revenue rather than being flattered into a higher bucket.
- What separates this from the general founders directory?
- Software economics. A SaaS founder is judged on retention, expansion and payback period, so the axes here are revenue band and motion. The broader founders directory covers people whose business has none of those mechanics and would be mis-sorted by them.
- Which cohort is worth the most attention?
- The 178 at $1M-$10M ARR. They have money, they have not yet built the procurement layer that slows purchases, and they are usually hiring their first specialists — which makes them buyers of tooling, services and people simultaneously.